Illustration | Packaging Design | Graphic Design
Johnson & Johnson
Logo by Jackie Reich; graphic design co-designed with Jackie Reich | Art Direction Lauren Sines, Shannon Craig, and Bob Cuneo
vivvi & bloom Meijer hero image
Consumer research feedback:
"I think it feels premium. The understated way of coming across as natural through the hand-drawn picture is well executed. The feel is consistent across packaging which helps as well."
"The artwork looks clean and uncomplicated which makes me think this product is made from natural ingredients."
"Adorable! I love this one. It's simple for kids and I love the colors. I also love the way it coordinates! Would definitely buy based off of looks (& ingredients of course)."
"This design makes me think higher end. More
sophisticated."
sophisticated."
vivvi & bloom homepage
We created hundreds of drafts, all consumer tested, to get to the final look.
